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Groom Class 2

CHANNEL A · Lifestyle Variety

Bring brands into everyday stories.

A lifestyle variety format built around relationships and daily routines, supporting planned placements, product-use moments and regional partnerships.

Groom Class Season 2 program cover artworkREBON WILD / CHANNEL A · Lifestyle Variety
PROGRAM OVERVIEW

Program at a glance

A variety-show setting for product use and everyday brand stories.

Genre
Relationships and lifestyle
Formats
Planned PPL, functional PPL, regional integration
Extensions
Clips, shorts, virtual ads, production support
Brand fit
Home, beauty, wellness, travel, consumer goods
CONTENT INTEGRATION

Content format & brand integration

01

Everyday use

Place products naturally into domestic and lifestyle scenes.

02

Planned placement

Design an episode segment around a product benefit.

03

Regional experiences

Connect destinations, restaurants and local products.

04

Digital extension

Explore video clips and shorts alongside the program.

BRAND MATCH / CREATIVE FIT

Place brands in familiar lifestyle moments

The proposal covers planned placement, functional product use and regional integration.

01

Home and wellness

Explore product-use moments in everyday settings.

02

Beauty and personal care

Connect products to styling and lifestyle contexts.

03

Food and dining

Introduce brands through meals, cooking or eating-out scenes.

04

Regional tourism

Connect destinations, restaurants and local products to an episode.

DELIVERABLES / HOW IT WORKS

Placement formats in the proposal

Specific talent appearances and scene duration depend on agreed production terms.

Planned PPL

A storyline built around a brand attribute.

Functional PPL

Natural product-use or in-scene placement.

Digital and production support

Possible clips, shorts, virtual advertising and production-support captions.

Choose the best package for your brandDiscuss a custom advertising proposal ↗
OFFER / PACKAGE

Compare package deliverables

Explore the content and media components, then request a tailored quote for your selected package.

PACKAGE 01

Planned Package

Individual quote
  • One planned PPL
  • One PPL clip upload
  • One production-support subtitle
  • Three-month marketing license
Request this package
PACKAGE 02

Regional Package

Individual quote
  • One location visit placement
  • One PPL clip upload
  • One three-minute regional branded video
  • One production-support subtitle
  • Three-month promotional license
Request this package
PACKAGE 03

Groom Package

Individual quote
  • Two planned placements
  • Three functional placements
  • All-episode virtual ad
  • Two clip uploads
  • Two shorts
  • All-episode production-support subtitle
  • Three-month marketing license
Request this package

Media, cast and usage rights are finalized in the individual contract.

FAQ

Advertiser FAQ

How do planned and functional PPL differ?

Planned PPL integrates the product advantage into a segment; functional placement shows natural product use.

Can the brand use digital clips?

Selected packages include clips, shorts and digital branded-content options.

Are talent image rights included?

Talent likeness and secondary footage rights are subject to separate agreement.

START A CAMPAIGN

Make this program work for your brand.

Share your brand, objectives, budget and timing to start a consultation.

Groom Class 2Inquire now ↗